No Time for Time MagazineTime magazine is getting desperate.
1. One year too late
In giving out Person of the Year Award to users of the web, Time is actually a year too late.
In January, 2006, BBC called 2005 as the year of the Digital Citizen. Time has spun that around and now ‘you’ are the person (s) of the year.
2. Misleading hype
All this hype over users is actually putting wool over our eyes. Most of what we call User-generated Content (UGC) is being generated for free. However, for how long? The Youtube Founders got $1.6 billion, not the enthusiastic submitters. Digg earns the advertising moolah, not the news-submitters.
3. less listing, more community
It is interesting to contrast NYtimes with Time. While, NYT is moving ahead with the times (forgive the pun) – many NYT stories duly go to the Techmeme site; now it has added Digg this tool as well. On the other hand, for quite some time, Time and Forbes are making a cliché out of lists – top 50 most powerful people, richest people, and so on. Get over it. Build a community.