MediaVidea

Where the newspapers went wrong

Bashing the newspapers is favorite pastime for many of us bloggers. So here it goes again. This time, Howard Owens lists out 8 mistakes the newspapers made which left them under-prepared for the onslaught of the digital publishing revolution.

Here is a summary:

1. Slow to embrace blogging
2. Slow towards a webified Classifieds business
3. Failure to protect profitable ad categories such as real estate and cars.
4. Failing to invest in search
5. Not giving value to users who wanted to join the so-far one-way editor-led conversation.
6. Not investing any profit from online operations back into promoting and developing online operations including paying citizen reporters.
7. User-unfriendly news web sites.

Plus
8. Not being imaginative about mobile content.

Labels: news 2.0, trends

posted by Pramit Singh @ 12:46 PM