Friday, March 14, 2008

How Newsroom 2.0 deals with breaking news

Speaking at the DNA 2008 conference, the Telegraph Media Group's digital editor, Edward Roussel talked about their much-talked about new newsroom and how the Telegraph newspaper deals with breaking news:

*When news breaks send out immediate alerts: SMS, email, desktop
* After 10 minutes get 150 words on the website and solicit reader help with images/video or other accounts
* Within an hour update story to 450 words and add additional images and video
* Then look to commission analysis and opinion pieces, develop a topic page with multiple angles and multimedia

Plus,
Special web pages for ‘Really big stories’.

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