What do you mean by 'Tech-savvy Indians? (or, why most Indians don't need Apple)
What defines a technology-savvy Indian? It is the Indian that understands the value of hard-earned money. It is the Indian that gets a multi-functional mobile phone for Rs. 5000, a fully-functional personal computer at home for Rs.12000 and a Netbook for Rs. 15000.
All that costs just Rs. 32,000, the same as that of an iPad in India.
So, when the Economic Times writes that 'Tech-savvy Indians cry out for Apple's attention', does it point to the status-symbol-craving Indians, whose aspirations are being fed by the marketese masquerading as news in the newspaper supplements and silly gadget shows on NDTV?
All that costs just Rs. 32,000, the same as that of an iPad in India.
So, when the Economic Times writes that 'Tech-savvy Indians cry out for Apple's attention', does it point to the status-symbol-craving Indians, whose aspirations are being fed by the marketese masquerading as news in the newspaper supplements and silly gadget shows on NDTV?
0 Comments:
Post a Comment
Subscribe to Post Comments [Atom]
<< Home